A logo and packaging concept for a fictional spa product line. I started with researching Scandinavian design elements. Finding a lot of repeating geometric patterns, I wanted to reflect this in the logo for the spa. I used representations of water drops to create the pattern that would become the logo. For the packaging, I wanted to keep it very simple and clean but, still have elements of nature. I used a frosted velum for the label to give the feel of cold and snow and wooden caps to bring in a natural element found in Scandinavian culture.